The BT TV Box Pro also has a long list of supported streaming apps – Netflix, Amazon’s Prime Video, NOW, Britbox, BT Sport, BT Player, Milkshake and more, as well as all the standard catch-up streaming apps – BBC iPlayer, All4, My5, UKTV Play, S4C, STV Player, BBC Sounds, and now – ITVX. It supports Dolby Atmos sound, has 4 tuners (so you can record up to 3 shows on separate channels and watch a fourth), 1TB of storage, a Bluetooth remote and WiFi/Ethernet connectivity. The set-top box is a 4K/HDR YouView-based device with streaming apps and plenty of storage for Freeview recordings. This week, ITVX finally landed on BT’s flagship TV box – the 4K BT TV Box Pro, as well as the BT TV Box Mini. ITVX’s launch month (8 December 2022 – 7 January 2023) saw a 55% increase in ITV’s streaming hours, in part thanks to the World Cup and some of ITVX’s exclusive content. In fact, you can no longer subscribe to BritBox on its own – and new subscribers can only get it via ITVX Premium. Premium tier subscribers also get access to the entire content library of BritBox, which includes more than 4,000 hours of classic British shows and films. In addition to the on-demand content, you can also stream all of ITV’s live channels via the app, as well as several “themed” ad-supported live channels that are dedicated to a single series or theme (including a British Sign Language channel) – though ITVX’s live channels are NOT available on Freeview Play devices and some Smart TVs.Īnd, although ITV is focusing heavily on the ad-supported free tier, ITVX also has a paid Premium tier, which removes all the adverts when you’re watching on-demand content. ITVX launched with more than 10,000 free (with adverts) hours of on-demand content, including 35 flagship shows, 200+ series and 250+ films (here’s what’s coming to ITVX in February). ITV’s new streaming app, ITVX, is a free-to-watch (with adverts) service that includes catch-up content as well as box-sets and exclusive shows, with the aim of competing with services such as Netflix and Disney+. However, ITVX is still notably missing from a few major devices – such as the Manhattan T3-R Freeview Box (which should be getting it soon) and Sky Q (Sky’s only willing to say that it’s “coming soon” at this point).įurthermore, some older Freeview and Freesat boxes that many households still own, as well as several older Smart TVs, won’t be getting ITVX at all. With these additions, ITVX is now available on a very wide range of devices, from Freeview boxes to streaming sticks, Smart TVs and smartphones, as well as on some of the pay-TV set-top boxes. ITVX, the new streaming service from ITV that replaced ITV Hub, is now available on two additional TV platforms: BT TV and TalkTalk, though only on specific boxes – and with some limitations.
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